The purpose of this site is to offer beauty entrepreneurs some guidance in how to start, build and successfully operate a thriving beauty business.
Starting a business, any business, requires a plan and a passion. These are the two key ingredients you must have to get started. Period. Without a passion for the business you want to run, the tough times will make it unbearable to proceed. And without a plan...forget it.
Suggestion: pick a market you know and love. Don't be afraid to have a narrow focus. Developing your business as the best at what you do will pay off even if you only do one thing.
Some ideas - natural and or "green" products, curly and or ethnic hair products, wigs and hair pieces, hair extensions, hair replacement. You can pick more than one but be careful that you choose an area that you love and will be excited to learn inside and out.
Click on the following links to get an idea of how many options there are for niche markets in hair care. It is a good idea to purchase and sample products you may want to carry & promote so you'll have first hand knowledge of their effectiveness and value to your customer.
Click on the following links to get an idea of how many options there are for niche markets in hair care. It is a good idea to purchase and sample products you may want to carry & promote so you'll have first hand knowledge of their effectiveness and value to your customer.
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Once you have decided on your area of expertise, you need to put a business plan together. This step is crucial to your success. There are many aspects of your business you need to chart, analyze and put on paper such as starting costs and cash flow.
Starting Costs Calculator
Cash Flow Calculator
Fortunately there are many resources for putting a good business plan! So you do not have to re-invent the wheel, or even think really hard. You just need to be able to understand how and why the various aspects of your business will be run. A good plan will help you do this.
You can create a plan from scratch, using resources from the SBA, a SCORE coach, IRS, an attorney, and or various other sources. You can do this all on your own by copying and modifying an existing plan like the ones found on Free Business Plan Samples site
or you can invest some money in this. I say invest because having a really well done business plan will help you get access to the financing you will need to operate your business until it becomes profitable. Becoming profitable can take anywhere from 2 to 5 years so it is a very important piece. We will talk more about this later.
or you can invest some money in this. I say invest because having a really well done business plan will help you get access to the financing you will need to operate your business until it becomes profitable. Becoming profitable can take anywhere from 2 to 5 years so it is a very important piece. We will talk more about this later.
Investing in a well written business plan is definitely worth the cost. It is your road map and as you build you can refer back to it and change it as needed to help you go forward.
Using a company like Masterplans or Growthink may be a great option. The cost of these solutions is at the high end, but their expertise in business planning and funding may be worth the expense, especially if you want to design a multi-million dollar revenue business.
There are also software packages available that are less costly and depending on your ability to analyze and define your ideas, as well as your computer literacy, these may be a good option. Check out Business Plan Pro Software. It is a very user friendly and comprehensive program.
There are also software packages available that are less costly and depending on your ability to analyze and define your ideas, as well as your computer literacy, these may be a good option. Check out Business Plan Pro Software. It is a very user friendly and comprehensive program.
The best plan for a successful beauty store business will be a three tiered approach.
1. A fully stocked retail store that is well merchandised.
2. A salon and consultation area where your products are used and demonstrated on your customers. You could offer additional education to professionals in this area.
3. An ecommerce sales channel for your products and expertise that informs, entertains and educates your customers.We will discuss each of these areas in more depth later.
1 comment:
I know plan and passion are some important key ingredients in entering this business but a team of project management consultant can provide you the best options available. You must also define your specific goals as well as ideas.
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